Year: 2023-2024
Originally founded in 2008 as a brick-and-mortar video game retailer, IgroRay evolved into a specialized online store for games and gaming merchandise.
As a freelance Product & UI/UX Designer. I redesigned the website experience — improving product discovery, checkout flow, and brand perception to make the platform feel modern, reliable, and aligned with gaming culture.
Additionally, I created marketing banners and visual assets for the website and social media, maintaining consistency across all brand touchpoints.
